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organic babee
Busy checking labels so you do not have to

Everything organic, checked against the label

From formula to potting soil: what “organic” really means on each product, which certification to look for, and what it leaves out.

Explore the hive What the labels mean

Explore the hive

Eighteen departments, one cell each.

Food & Drink

Body & Wellness

Organic, for every part of life

Four places to start, from the first bottle to the back garden.

A laughing mother playing with her baby

We do not test products. We bee-line for the paperwork.

  1. 01

    We read the label

    For every product we open the brand's own page and note exactly what it claims.

  2. 02

    We check the certification

    USDA Organic, GOTS, GOLS, MADE SAFE and the rest are confirmed on a page we can link to.

  3. 03

    We say what it does not cover

    An organic cotton cover is not an organic mattress. Each product carries that kind of note.

Read the full method

Sixteen seals, and what each one promises.

A seal is a promise made by someone other than the brand. Pick one to see who makes it and what they check.

What everyone is buzzing about

Browse every guide